Sales Fundamentals

Current Status

Not Enrolled

Price

R2700

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Welcome to the Sales Fundamentals workshop. Although the definition of a sale is simple enough, the process of turning someone into a buyer can be very complex. It requires you to convince someone with a potential interest that there is something for them in making their interest concrete – something that merits spending some of their hard-earned money. 

This workshop will give participants a basic sales process, plus some basic sales tools, that they can use to seal the deal, no matter what the size of the sale.

Course Content

Introduction
Course Objectives
Module 1
Understanding the Talk
Types of Sales
Common Sales Approaches
Glossary of Common Terms
Knowledge Check 1 Quiz
Module 2
Getting Prepared to Make the Call
Identifying Your Contact Person
Performing a Needs Analysis
Creating Potential Solutions
Knowledge Check 1 Quiz
Module 3
Creative Openings
A Basic Opening for Warm Calls
Warming Up Cold Calls
Using the Referral Opening
Knowledge Check 1 Quiz
Module 4
Making Your Pitch
Features and Benefits
Outlining Your Unique Selling Position
The Burning Question That Every Customer Wants Answered
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