Marketing Basics

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Course Content

Knowledge Check 1 Quiz
Module 4
The Marketing Mix
Product
Price
Promotion
Place
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Module 5
Communicating the Right Way
The Marketing Pitch
Sell Value, Not the Price
Fun and Entertaining is Powerful
Choosing the Right Media
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Module 6
Customer Communications
Give Your Customers a Voice
It’s Not About You, It’s About Them
Every Interaction Counts
Answer Questions Honestly
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